For Properties For Brands Newsletter Portal Sell inventory

00Athletiverse

The commercial
OS for sports.

Sports runs on patches. Your content is inventory nobody priced, your partnerships renew on a story, and none of your tools talk to each other. This is the system underneath all of it.

Sell inventory Partner as a brand

Athletiverse is the commercial OS for sports — the layer between properties and the brands that want their fans. Properties sell inventory they haven't, and prove the deals they have. Brands get unmatched distribution and impressions that come with real-world outcomes.

Trusted by teams and leagues worldwide

01 / CREATE THE INVENTORY

You have
their attention.
Let’s give it
a value.

Player stories. Matchday rituals. The content your fans come back for. We turn those moments into premium inventory a brand can buy.

DEFINE ITA repeatable format.

PACKAGE ITA clear price. A delivery plan.

SELL ITThe right brand. The right audience.

Build your inventory

PGA TOUR × CHIPOTLECONTENT PARTNERSHIP

PGA TOUR × Chipotle Hot Streak golf creative with partner logos and a score graphic

A story fans already follow.THE NEXT
CHAPTER.

HOT STREAK / CONTENT AS INVENTORYA moment fans love.
A place for a brand.

Supplied partnership creative Illustrative application

Follow this example from content to redemption

Not another logo placement.A commercial asset.

02 / CONNECT THE BRANDSATHLETIVERSE

The world’s brands. Your world of fans.

BIG BRANDS.
REAL FANS.

We bring the opportunity to the buyer.
And the right brand into your world.

PGA TOUR × CHIPOTLECONTENT PARTNERSHIP

A story fans already follow.THE NEXT
CHAPTER.

Supplied partnership creative Illustrative application

BUILT FOR THE RIGHT PARTNER

THE RIGHT BRAND. THE RIGHT AUDIENCE.FROM OPPORTUNITY TO OUTCOME ↓

03 / MAKE THE EXPOSURE ACCOUNTABLE

Every brand.
Every appearance.
Accounted for.

In the action. On the kit. In the background.
AVI connects brand exposure to the content that delivered it.

ATHLETIVERSE INTELLIGENCECONFIDENTIAL SPORTS PROPERTY

AUG 8 – SEP 7, 2026 / INSTAGRAM Gemini logo

Gemini

Brand exposure, made visible.

$37,717.42

EARNED MEDIA VALUE (EMV)

1.8MViews on featuring posts

3Posts featuring the brand

Primary0%

Secondary100%

Background0%

Source: AVI Brand Value Report · Property name withheld.
EMV estimates media exposure value. It is not purchase revenue.

Gemini, Rolex and Juvenescence show supplied reporting with the property name withheld. BMW and Taco Bell are demos with sample figures. Brand-level exposure can overlap; figures should not be added together.

04 / TURN ATTENTION INTO ACTION

The partnership
is only the start.

For brands, the story doesn’t end at impressions.
Follow the fan all the way to a measurable result.

ATHLETIVERSE / FAN REWARDS

YOUR FANDOM.
MORE REWARDING.

FAN REWARDS
CONCEPT CARD

From fan to customer.Verified redemption. Attributed to the campaign.

PROGRAM VISUALIZATION / NOT A LIVE PAYMENT CARD

THE VISA CARD PROGRAM

Put the partnership
in their wallet.

A sponsor-funded reward. A branded card. A reason for your fans to walk through a brand’s door.

Fans claim the reward, add it to their mobile wallet and redeem it in person. The brand sees an authorized transaction connected to the campaign—not just another impression.

SPONSOR FUNDEDMOBILE WALLETIN-PERSON REDEMPTION

Build a rewards campaign Campaign availability, eligible merchants and reward terms vary by program.

PGA TOUR × CHIPOTLE / HOT STREAKILLUSTRATIVE EXAMPLE · SAMPLE DATA

The PGA TOUR × Chipotle Hot Streak creative shown in the opening inventory card — THE CONTENT THAT STARTED THE STORY.

FROM THE FEED TO THE RESTAURANT

A hot streak.
A reason to visit.

Here’s how we could connect this content partnership to an in-store reward—and report on both the attention it earned and the action it drove.

SAMPLE / EXPOSURE$48,000

Earned media value

Estimated value of the brand exposure. Not sales revenue.

SAMPLE / ACTION720

In-store redemptions

Illustrative completed reward uses, attributed to the campaign.

2,400 sample reward claims30% claim-to-redemption rate

01
The content earns attention.
A recognizable moment with the partner built into the creative.
02
The fan claims an offer.
A proposed tracked link or QR code connects the content to a reward.
03
The redemption closes the loop.
In this example, reward use at an eligible restaurant is connected back to the campaign.